social content / motion graphics / design 

As a long-standing financial company with a reputation for stability and prominence, Lazard began to fall behind competitors who started to invest more in digital experiences targeted at customers and the general public. As part of the engagement, Hot Paper Lantern helped and created social graphic contents along with other creative components.

As a result of adding better engaging social posts and colors to Lazard’s social channels, Lazard gained more than 3k followers on Instagram throughout the journey and is still using the templates that were created.