BioPharm
branding + visual identity / concept / art direction / design
BioPharm is the leading thirtd-party HCP marketing solutions partner. They connect information from 10+ healthcare data sources to establish a unique profile for each HCP in our database to enable advanced targeting and segmentation capabilities.
From 2019 through 2023, there has been a dramatic shift in the marketplace. The agency used to do 70% of the business directly with brands and now, they are finding that they are doing 70% directly with media planning agencies.
From 2019 through 2023, there has been a dramatic shift in the marketplace. The agency used to do 70% of the business directly with brands and now, they are finding that they are doing 70% directly with media planning agencies.
︎Design Supervisor @ WildType Health
Connectivity.
What differentiates BioPharm is not only the number of physicians they can reach, but also the fact that they can get them at any time, and through a wide variety of channels including email, display, EHR, print, and direct mail.
We were asked to rebrand and reposition with New brand identity (logo and narrative), and templates.
We were asked to rebrand and reposition with New brand identity (logo and narrative), and templates.